We Fixed It, You're Welcome

Middle managers were supposed to be one of the layers companies could do without. Organizations flattened their org charts, invested heavily in AI, and removed roles in the name of efficiency. Now the question is whether they also removed the people who

Advertising Week and the future of industry conferences get a full rebuild on We Fixed It You're Welcome, recorded live in New York with Erica Boeke, CEO of XP Land. Aaron sits down with Erica in NYC while Melissa and Chino join remotely to ask why Adv

Oura has sold millions of rings, generated significant revenue from both hardware and memberships, and pursued a company valuation of more than $15 billion. It was supposed to go IPO…and then it didn’t. The ring itself? It tracks your sleep, stres

It feels like one of those environmental debates we settled a long time ago. Paper comes from trees, breaks down, and feels natural. Plastic comes from fossil fuels and represents pollution. So if we're trying to make the environmentally responsible c

Watching your favorite team used to be simple. Turn on the television, find the channel, and watch the game. Today, following one team can mean navigating multiple streaming platforms, subscriptions, blackout restrictions, premium tiers, and constantly

UPS has spent 119 years building one of the world's most disciplined operating systems. But now the company is changing that machine from the inside: consolidating responsibility, restructuring operations, reducing costs, closing facilities and moving a

Can companies predict the future? Allen Nejah, founder and CEO of Sunman Engineering, joins Aaron Wolpoff and Melissa Eaton on We Fixed It, You're Welcome to explain why he built a connected, voice controlled car dashboard in 2005 and then watched the r

Apple has a new CEO. But should John Ternus try to change Apple — or protect what already works? Chris Deaver, former Apple and Disney leader and co-founder of BraveCore, joins Aaron Wolpoff and Melissa Eaton to unpack one of the biggest questions fa

What happens when one of America's most iconic snack brands becomes a multi-billion-dollar acquisition that’s not as sweet as it once seemed? In this episode of We Fixed It, You're Welcome, the team tackles Smucker's $5.6 billion acquisition of Hoste

Research suggests that 30–50% of today’s work tasks could technically be automated. And yet most of us feel busier than ever. So what’s going on? In this episode, we sit down with author, AI strategist, and business coach Steve Ferman to unpack

In this episode of "We Fixed It. You're Welcome," the hosts explore cultural and product differences between the United States and Canada. They discuss unique Canadian offerings like specialty sauces at Subway, higher quality fast food, and distinctive

Are too many people being promoted into leadership roles? As a result, are companies becoming too top heavy? If we’ve created a system that values managers over executers, is this a recipe for disaster? In this episode, we’re joined by Ron Hetrick,

For generations, a bite of a Reese’s Peanut Butter Cup meant one thing: Milk chocolate. Real peanut butter. That unmistakable taste. Now, many loyal fans say something is different. In this episode, we sit down with Brad Reese, grandson of H. B. Ree

What a season it's been! In the Season 3 finale, Aaron, Melissa, and Chino reflect on the biggest lessons, favorite guests, and most memorable fixes from an incredible run of problem-solving. We dig into three popular topics to see what's changed over t

GLP-1 medications like Ozempic® and Wegovy® are transforming far more than weight loss. They're changing how people eat, shop, spend money, dine out, and interact with brands, creating ripple effects across retail, restaurants, healthcare, apparel, an

OpenAI and Anthropic are locked in a high stakes rivalry, and the fallout is hurting public trust in AI overall. In this episode, the "We Fixed It, You're Welcome" panel (Aaron Wolpoff, Melissa Eaton, and Chino) sits down with veteran tech PR strategist

Spotify recently rolled out "personal podcasts," letting anyone generate a custom AI show with no creator involved. So what actually counts as a podcast anymore? Aaron, Melissa, and Chino bring in podcasting veteran and Hall of Famer Rob Walch, who has

Happy Prime Day! Amazon Prime Day just turned 11 years old, and what started as a single day invented to fill a sales lull has become somewhat of an actual holiday. How do we celebrate? We buy stuff!  In this episode, our panel digs into celebrations

Brand collaborations are everywhere right now. But for every Swatch x AP with overwhelming demand, there are examples like Nike x Tiffany that leave everyone wondering why those brands aligned. In this episode, Aaron, Melissa, and Chino break down the b

What happens when luxury brands sell more than products, but the promise of ethics, craftsmanship, and sustainability? In this episode, the team explores the growing tension between luxury fashion's premium pricing and the increasing scrutiny surroundi